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Behaviour Change Principles for Environmental & Climate Changemakers

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Event description

2 timeslots are available. Choose when buying your ticket(s) for 12:30-2pm or 5-6:30 pm >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

Recordings and slides are available if you can't join live

About you

In your personal or professional life are you focused on:

  • Environmental issues
  • The 3 P’s of sustainability
  • Waste reduction
  • Carbon reduction and the climate crisis

As an environmental advocate, you're passionate about your cause, and you know that you need other people to buy-in, share your passion and take action!

But inspiring that kind of change can be hard...

If you overwhelm people with stats, facts and consequences, they bury their head in the sand - because the truth can be scary.

And trying to get your message out past the echo-chamber is essential - but non-environmentalists don't seem to care, and it can be hard to reach them.


Understanding Behaviour Change principles can help you:

  • Inspire others to take action
  • Communicate your message with confidence
  • Reach people outside your echo chamber
  • Create and run inspiring campaigns that lead to meaningful, widespread change

Join Sustainability and Behaviour Change Consultant, Livvy Drake for this 1.5 hour online workshop, where she will show you how behaviour change principles can transform your campaigns.

Livvy has studied behaviour change at the University of West of England and has a successful track record of applying these principles to award-winning campaigns, including:

  • Shambala Festival - addressing waste, recycling and left tent challenges
  • City to Sea - Single-use plastic reduction campaigns including Refill, Plastic-free Periods
  • As well as providing training for Arla Foods, Chartered Institute of Waste Managers, Travel West, EnTress, Sben (Staffordshire Business and Environment Network),   Devon Council Reuse Team, the Bristol Reuse Network, The Fostering Network, World Habitat, University Hospitals Bristol, Oxford Instruments Plasma, Ethical Hour Ltd, BIMM Bristol, Newlyn Gallery, Creative Kernow at Krowji, Ailuna, University of the West of England, University of Wolverhampton, Catalyse Change, Bristol Council, Bristol Waste and Mytton Williams Ltd.


*Accessible pricing*

To make these sessions accessible there is tiered pricing with suggestions for different types of organisations and individuals. Thank you for paying the price point you can afford. This will support the scholarship places and the charity that is receiving 10% of the proceeds.

Scholarships

There is a scholarship programme available for campaigners from marginalised and underrepresented communities. Please email through the contact box to get a free place.


Bundle discounts - Join these two further workshops for just £15 each when you buy in advance:


Understanding your Audiences Behaviour - How can you change behaviour if you haven't walked in your audiences’ shoes?
9th March @ 12.30-2pm & 5-6:30pm* (BST) 

*if less than 10’ people sign up, The Sustainable Sidekicks reserve the right to cancel these sessions  

During this workshop, we will use practical tools used by designers and behavioural psychologists to get into the day-to-day lives of the people you want to engage and identify opportunities for interventions and communications


Developing a Behaviour Change Initiative - Simple steps to plan an environmental behaviour campaign that creates change without the need to guilt-trip people.
16th March Nov @ 12.30-2pm & 5-6:30pm* (BST) 

*if less than 10’ people sign up, The Sustainable Sidekicks reserve the right to cancel these sessions  

10% to support grassroots project 

This workshop will support the work of the Brown Bear Foundation (Fundacion Oso Pardo) in the Astorias and Cantabrian mountains.The population has gone from 40-400 in the last 40 years through work in the region.  The Brown Bear Foundation work supports the protection and repopulation of brown bears by buying farms and planting with fruit and nut trees that the bears favour, connecting bear areas so the populations can meet, mate and increase gene diversity. 


Testimonials from past participants:

"Aha moments: the importance of positive messages and encouraging right behaviours by reducing friction.” - Greg Cooper, Front of Mind Coaching
"I liked the presentation of the theories backed up with concrete examples relevant to sustainability. With so much content, I’ll definitely be going back through the slides to answer the questions you asked." - Heather Davies, Communications Consultant
"I think it’s been really interesting to get the reminder that other people won’t be persuaded by thinking ‘I need to do this for the planet’ and to relate it to their benefits." - Kathryn Cook, Change Communications Manager, LSBU


About the trainer

The Sustainable Sidekicks provide training and support for changemakers, campaigners, green champions and business owners who's purpose is to reduce their environmental impact and increase their positive impact.

Lead Sidekick Livvy Drake has a background in events and marketing. When she began working in the field of sustainable events and plastics campaigning she realised that the environmental sector was not engaging people outside of its green bubble. So she began training in and working with behaviour change practitioners to understand how greater crossover could be achieved and how marketing and communications of environmental issues could be presented differently.

She has worked on waste reduction projects for events and festivals, award-winning plastic reduction initiatives as well as providing training and support to reuse schemes and engagement initiatives.

These training modules on behaviour change package up some of the key principles Livvy finds are applicable to behaviours on a day-to-day basis and can easily be adopted and understood to deliver change outside of the ‘eco echo chamber’.


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Refund policy

This event is recorded, so you will get the recording if you can't attend live.