Selling with Purpose: How to Win Customers through Social Procurement, hosted by Social Traders - BFGN Webinar Series #10

Have you ever wondered how aligning with purpose-driven customers can transform your business? Discover how to leverage social procurement to attract customers who value social impact just as much as results.

Join us for "Selling with Purpose: How to Win Customers through Social Procurement", the tenth session in the BFGN Webinar Series. Hosted by Social Traders, this panel discussion will delve into strategies for integrating social procurement to strengthen customer engagement and drive impact. Industry leaders from Social Traders and certified social enterprise Superyard Online will share insights on how social enterprises are reshaping procurement practices to create real change.

Date: Wednesday, 20 November 2024
Time: 12 PM AEST (1 PM AEDT, 10 AM AWST, 2 PM NZST)
Platform: Zoom
Cost: Free for BFGN members, $20 for non-members

About the Speakers:

Matt Panayi – National Sector Engagement Lead, Social Traders
With a passion for fostering partnerships that deliver social impact, Matt collaborates across industries to embed social enterprise within procurement strategies, driving sustainable change at scale.

Lauren McAlister – Head of Social Procurement, Social Traders
Lauren leads efforts to expand awareness of social procurement, equipping organisations with tools to support impactful purchasing practices that drive both business and community growth.

Ritchie Djamhur – Founder, Superyard Online Pty Ltd
As the founder of Superyard Online, a Social Traders-certified social enterprise, Ritchie merges business with purpose, delivering innovative solutions that serve both customers and the wider community.

What You’ll Learn in This Webinar:

• Key concepts of social enterprise and its role in today’s economy
• Practical examples of successful social procurement strategies
• How to position your organisation to attract purpose-driven customers through social impact

Social Traders, a BFGN partner and leading organisation in the social enterprise sector, empowers businesses to connect with social enterprises, amplifying their impact through purposeful purchasing. This panel session highlights Social Traders’ dedication to advancing social procurement and providing businesses with the insights they need to make a difference.

Don’t miss this opportunity to hear from social procurement experts and learn actionable strategies to elevate your business and make a lasting impact.

Secure your spot today and be part of a movement that’s changing how businesses succeed through purpose.

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