Online shopping can be stressful for people with blindness or low vision. Very few ecommerce stores are truly accessible and inadequate product descriptions are everywhere, leaving most people confused about whether they're buying a plain red jumper, or a red Christmas jumper. While we can't fix every website this sales season, we can do our best to understand the problem so businesses are motivated to do better and stop leaving over 500,000 Aussie consumers with low vision or blindness in the dark.

That's why Guide Dogs NSW/ACT is popping up in Paddington from Thursday 28 to Saturday 30 November with Blackout Friday. Come into the store that won’t let you see what you’re buying. Join us to experience firsthand what it's like to shop as a person with low vision or blindness and learn how brands could be doing so much more to help make it easier. Join us to snag a thrifted bargain from our curated mystery range from Uturn, without setting eyes on the item first.

The details:

Dates: Thursday 28, Friday 29 and Saturday 30 November 2024.
Times: 10:00am - 4:00pm
Location: 17 Oxford Street, Paddington, NSW 2021.
Register for a free ticket or pop in on your preferred day!

Please note that by attending this event you give permission for Guide Dogs to use any pictures or videos taken of them for social media and media purposes. If you do not want your picture or video taken please speak to a member of staff.

Banner Image description: You're invited to Blackout Friday. This Black Friday week, from Thursday 28 to Saturday 20 November, Guide Dogs NSW/ACT is popping up in Paddington with a unique three-day mystery shopping experience. Grab a thrifted bargain and experience for yourself what shopping online with low vision or blindness is really like. While stock last! Guide Dogs. For a boundless world.

Blackout Friday Pop-Up Shop Experience

Choose your tickets

General Admission ticket