Lessons from Brazil's election | Webinar
Description
On October 25th, the impossible happened.
President Luiz Inácio Lula da Silva won a fourth term in the runoff election in Brazil, overturning Flávio Bolsonaro’s first-round lead in a historic comeback.
No candidate has ever lost the first round and won the second, until now.
So what happened? How were millions of Brazilians mobilised in support of the incumbent in just 3 weeks? And were 7% of the population really in the same WhatsApp group?!
Come hear from Brazilian communicators and organisers about the digital strategies and movement infrastructure that helped lead to this moment and the lessons for Australian advocates and civil society organisations.
Speakers

Ricardo Borges Martins | Cofounder and Strategy Director, Quid
Ricardo Borges Martins is the co-founder and Strategy Director at Quid - a communications lab, Quid, using powerful organising and digital strategies to build civic engagement and overcome the far right in Brazil. His work centers on civic engagement and mobilization within pro-democracy social movements and NGOs. Over the past decade, he has co-created initiatives like Pacto pela Democracia, Advocacy Hub, and Virada Política. He holds a degree in Social Sciences from USP, a Master’s in Social Influence, and an MBA in Government Relations from FGV-SP. He is also a visiting professor at FGV-SP, teaching Advocacy and Public Policy.

Moderator: Alexander Leon | Senior Trainer, Australian Progress
Alexander Leon is an educator, speaker and campaigner, with a background in LGBTQ+ and anti-racism campaigning. He has spent the last 6 years as a activist educator, training folks on communications strategy and anti-oppression across Europe and Latin America, relocating back to Australia in 2026. His writing (fiction and non-fiction) has been featured in The Guardian, BBC, Huffington Post, 14poems, and more.
Additional speakers to be announced
More information
DATE AND TIME
The webinar will take place on Thursday, November 12th, 9.30am - 10.30am AEDT via Zoom.
COST
This webinar is free to attend.
RECORDING
This webinar will be recorded. The presentations will be shared afterwards with registered participants; Q&A sections will not be shared - we strongly encourage you to attend love.
ACCESSIBILITY
This webinar will be live captioned. We will ask for your access requirements in the checkout questions when you register. If you have any questions please email info@australianprogress.org.au. For full access information, see here.
Other Information
More on accessibility | Code of Conduct | Cancellation Policy
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