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Communicate Your Impact Through a Theory of Change

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Tue, 8 Apr, 12pm - 1pm AEST

Event description

Articulate and amplify your social enterprise's impact by crafting a Theory of Change. This introductory webinar will guide you through the fundamentals of the Theory of Change framework which helps you trace what you do (your activities) to the ultimate impact you want to make in this world.

Never ask, "What does success look like?" again.

A Theory of Change can be used to refine your business model, inform your strategy and improve communication with funders and customers.

In this webinar, we'll be covering:

  • Why the Theory of Change framework is critical for your enterprise's impact and sustainability.
  • The connections between your activities, your desired outcomes and the long-term change you're creating.
  • How a Theory of Change can inform and enhance your strategic decisions and business model.
  • Gain insights on how to effectively develop a Theory of Change for your organisation.


Guest Speaker Bio

Nicola Gibbs, Partner, Pluri

BSc, MTS, GAICD

Nicola Gibbs is a Partner at Pluri, a for-purpose advisory firm. She is dedicated to bridging the gap between financial sustainability and social impact within the social entrepreneurship sector across Australia and Asia. Nicola is passionate about sustainable success, collaborating with both funders and the organisations they support to demonstrate how integrating profit with purpose can lead to transformative, lasting outcomes. Her experience ranges from assisting start-ups in Cambodia to organising large-scale Green Economy Summits in Vietnam. Closer to home, Nicola has worked with several Australian social enterprises to develop impact-led strategies, which always begin with the establishment of a robust Theory of Change.

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