Creating a Marketing Budget

Gain a practical understanding of creating a marketing budget and the reason/s why it's important to have a marketing budget in the first place.

When a lot of small businesses start out, a marketing budget isn’t necessarily thought about or if it is, it’s low on the priority list.

Discover the hows, whys and how much when it comes to creating a marketing budget to promote your business

Join presenter, Marita Plozza, in this business education session as she identifies the importance of a marketing budget, when and how to plan for one. By the end of the session, you will be able to reflect on your business and have made a start on creating a budget that reflects current business revenue. This is a good business skill to have!

Outcome:
- Understand how to create a marketing budget for the financial year or special event.
- Gain a new business skill.

Main Topics Covered:
- Purpose of a marketing budget.
- Considerations and how to create a marketing budget.
- Practical activity to reinforce learning and gain a needed practical business skill.

Suitable for: Small business owners across all industries, pre-start businesses putting together a business plan, small business owners who would like to understand simple budget forecasting.

Note: Maximum of 2 bookings per business.

Presenter: Marita Plozza, Business Advisor from IPS Management Consultants.

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IPS Management Consultants is a provider of SBDC Regional services in the South West, Peel, Mid West/Gascoyne, Pilbara and Wheatbelt regions.

This SBDC Regional workshop is funded by the State Government through the Small Business Development Corporation.