Create your Social Media Strategy

Please note: this event is run by the Small Business Development Corporation for small business owners in Western Australia only.

Creating interesting and engaging content is often the key to capturing your audience's attention online. Learn how to stand out amongst all the digital noise to get your audience engaged with your business.

In this workshop, you will discover the essential tools, strategies and creative insights you can utilise to propel your business forward. You will also learn how to create content posts, master content curation techniques and fine tune your online presence using programs such as Canva, Instagram, Facebook, TikTok and CapCut.

For this workshop you will need to:

• Bring a laptop and your mobile phone
  

This topic covers:

• Easy to learn techniques for creating social media content
• Effective strategies to curate engaging posts
• Content brainstorming processes for continuous creativity
• How to design visually appealing and shareable posts

This workshop is ideal for business owners looking to establish their brand's presence online. 

The facilitator of this topic, The Social Lab is an innovative digital marketing agency empowering businesses to thrive in the digital landscape. Harnessing data-driven insights, compelling storytelling and the latest trends and tools, they specialise in developing impactful campaigns that foster brand awareness, drive engagement and deliver tangible results.

Important booking information

Got a query? Check our Workshop Frequently Asked Questions or get in touch with us at workshops@smallbusiness.wa.gov.au. 

Bookings are limited to two tickets each, however you can make more than one booking. If you are booking for more than one person, please provide each person's email address so they receive our emails with important links and downloads.

To book for larger groups, please contact us on 133 140 or email workshops@smallbusiness.wa.gov.au

If you cannot attend, please cancel so your place can be made available to another business owner. You can cancel your booking from the update order button on your order confirmation email. Cancellations and refunds for paid workshops can be made up to 24 hours before the workshop starts.

Additional information for workshops

We are committed to supporting all WA small business owners, including those with diverse needs. Our workshops are delivered in a variety of buildings, locations and formats. If you would like further information about accessing a particular workshop, please email workshops@smallbusiness.wa.gov.au or call 133 140.