Creating Magic Moments: Embodying CMM as a Practical Theory and a Theory for Practice with John Burnham and Barbara McKay

Join the CMM Institute for Personal and Social Evolution as we welcome John Burnham and Barbara McKay- both renowned systemic psychotherapists, beloved supervisors, and innovative consultants- for an interactive learning experience titled, ‘Creating Magic Moments’: Embodying Coordinated Management of Meaning as a Practical Theory and a Theory for Practice as the next installment in our ‘Communication Creates’ Series. In this 90-minute webinar, John and Barbara will actively demonstrate how practitioners can use Coordinated Management of Meaning (CMM) as a conversational scaffold with therapeutic potential. Social workers, therapists, and systemic practitioners can extend their repertoire of skills to magnify and elevate ‘shy’ episodes in relationships into ‘bolder’ self stories with generative relational potential.

Drawing from their combined experiences, John and Barbara will offer and invite reflections and analysis of their own lived stories of implementing CMMish tools and frameworks. Embodying CMM in both content and process, this will be a playful, emergent, and co-created webinar, highlighting both the theoretical foundations and the practical applications of CMM in context.

This event is open to all, including long-time practitioners of CMM as well as newcomers, and anyone in between! Barbara believes that “if we pay attention to the metacommunication, we are better equipped” to do, what John calls, “changing the moment in the moment.” We hope you will join us as we learn to “think theory and talk ordinary” together!

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Date: Tuesday, October 14, 2025

Time: 1:00 - 2:30 pm EDT/ 6:00 - 7:30 pm BST

Location: Zoom (link provided upon registration)


Cost: $20 (Professional)/ $10 (Student)*

* If this cost presents a barrier to attending for you, please contact abbievanmeter@gmail.com.