Drum Circle Facilitators Guild Learning Circle with Louis-Daniel Joly

Pricing, Branding & Messaging – Keys to a Thriving Drum Circle Business

Designed for drum circle facilitators, this workshop with Louis-Daniel Joly will help you set the right price, define your branding, and craft a clear, compelling message. Drawing from his book The Drum Circle Business Cookbook, Louis-Daniel shares practical tools to help you stand out!

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Louis-Daniel Joly has been teaching cultural entrepreneurship since 2013 at Cégep de Drummondville, in the Department of Sound Technologies. He holds a Master’s degree in Cultural Industries Management from HEC Montréal, where his thesis focused on arts entrepreneurship.

A cultural manager and percussionist, Louis-Daniel has performed in over 10,000 shows since 1988, including 2,300 with Cirque du Soleil. He is one of only two Canadians certified as an International Percussion Circle Facilitator by Village Music Circles.

Founder of the percussion production company Baratanga (2008), he leads a team of more than 50 percussionists and artists, and has facilitated thousands of drum circles since 2009 across Canada and internationally.

Known for his business coaching, he is always happy to help drum circle facilitators—experienced or not—reach their goals. He is also the author of the book The Drum Circle Business Cookbook.