Digital Business Essentials - Toowoomba

DIY website options, SEO checks, social media strategy, and getting started with AI

Digital Business Essentials is a practical, no-jargon workshop designed to help small business owners take control of their digital strategy.

What You’ll Learn:

• SEO Made Simple – The 5 key things to check to ensure your website and My Business profile are search-friendly and easy to navigate.
• Social Media Strategy – A simple, 5-pillar content plan to keep your audience engaged without the ''What are gonna post about?" guesswork.
• AI for Business – Get started with some easy ChatGPT prompts to streamline content creation and productivity.
• DIY Website Options – Compare Wix, Weebly, Shopify, and WordPress to choose the right platform for your business needs.

Whether you’re building a website, improving SEO, or figuring out social media, this workshop gives you the tools to do it yourself with confidence.

Presented by David Wise.

About your presenter: David Wise

Prior to joining the Regional Business HQ team, David had his own business for 11 years providing communications training and services to SME and corporate clients. He is an experienced website copywriter who is known for excellent results and is regularly engaged by web design firms to write content for their clients.

Eligibility Requirements

Please note that registering for this workshop is mandatory to ensure your spot and we encourage potential participants to review eligibility requirements before registering. Eligibility requirements include:

• businesses with under 20 Full-Time Equivalent (FTE) employees
• be a Queensland, Northern Territory or Western Australian-based business
• hold an active Australian Business Number (ABN)

This workshop is presented as part of the Digital Solutions Program.
Please note by continuing the registration process you acknowledge and agree your information will be shared with the Commonwealth Department of the Treasury and the Commonwealth Department of Industry, Science, and Resources for program evaluation and reporting purposes.