Digital Marketing Workshop

Master Digital Marketing and Save Time at our Digital Marketing Workshop

Join us and The Social Connection for an intensive Marketing Workshop on Wednesday 21st May 2025 designed to give you the digital edge. Whether you're just starting out or looking to refine your strategy, you'll gain practical skills, learn how to create effective strategies to target the right customers and maximise your online impact.

There are two workshops. You can choose the workshop that best suits your needs, or attend both for a comprehensive digital marketing overhaul.

10am - 12.15pm : Workshop One: Digital Marketing Essentials

• Cut through the jargon: Understand SEO, SEM, and social media – and how they can drive traffic to your business.
• Focus your efforts: Learn to choose the right platforms for your specific goals.
• Track what matters: Create a simple data plan to measure your success and refine your approach.
• Get the social media basics: Learn how to use social media effectively to engage customers.
• Start measuring results: Introduction to analytics to understand what's working and what's not.

1pm - 3pm : Workshop Two: Advanced Digital Marketing Strategies

• Create engaging content: Design a content strategy that captures attention and drives action.
• Connect with your audience: Use narrative and brand voice to build stronger customer relationships.
• Harness the power of your customers: Learn how to find and use user-generated content to boost your brand.
• Get the most out of paid advertising: Master Meta ads and paid strategies to reach your target market.

Don't miss this opportunity to grow your practical digital marketing skills!

THE DETAILS

Date: Wednesday 21 May 2025

Time: Workshop one 10am - 12.15pm | Workshop two 1pm - 3pm

Where: Tourism Greater Geelong & The Bellarine, 30 Gheringhap Street, Geelong.

Price: It's free for TGGB financial members (maximum of 2 staff per business) : Subscription members one workshop = $150, both workshops = $250 

Inclusions: Light lunch will be provided after workshop one.

RSVP by: Wednesday 14 May 2025

We acknowledge that Geelong and The Bellarine is Wadawurrung Country.

We welcome visitors to our region, a place we acknowledge has been cared for by the Wadawurrung people of the Kulin Nation for thousands of years.

The environment is a key reason visitors choose this destination. Traditional Owners sharing the beauty and joy of these lands and waterways is a privilege, one we repay with respect for their country, Elders and people.

You’ll have noticed that we’ve changed ticketing platform recently so 100% of profits from ticket sales goes towards children charities.