Is your business ready for 2032?

Brisbane 2032 has committed to being the most accessible Olympic and Paralympic Games in history.

50 sports will compete in 11 cities with three Olympic and Paralympic Villages in Brisbane, Gold Coast and Sunshine Coast. Some hosting cities named to date include Brisbane, Southeast Queensland, Toowoomba, Cairns, and Townsville.

Whether you're directly involved or simply operating during the Games, every service business in Queensland will be under the spotlight for inclusion.

Inclusion, why does it matter?

Access a wider customer base: People with disability, as well as their friends, relations and colleagues, constitute a significant group of consumers (AHRC)

Four times faster profit growth: Disability-inclusive businesses grow profits 4x faster than their peers (JobAccess)

Boost your reputation and brand: Inclusive businesses are often seen as more socially responsible, which can strengthen their reputation and brand loyalty (Monash University)

In an age of social media where supporters and detractors can make or break any sales campaign, customers are using their individual purchasing power to endorse organisations which fit with their personal moral codes and who actively support causes that are important to them. A big question for any organisation is can they afford to ignore their diverse customers and in doing so, is there a hidden impact which accumulates over time? (Deloitte Australia)

CheckUP will share information and benefits of completing the Disability Friendly Business Basics Micro-Credentials to build your business.