Email Marketing Essentials - March 2025

Email marketing is the absolute powerhouse of online marketing. They consistently outperform every other advertising media and are a must for small business owners on a budget. Connect with your customers, promote your products, and build a loyal community through email. Whether you're just starting out or looking to refine your current email strategy, this workshop is designed for you!

We will look at designing templates, crafting compelling content that captivates your readers, building your subscriber list, the Australian Spam Act and measuring your success.

Join us and take the first step towards creating impactful email marketing that can elevate your business to new heights!

Presented by Laura Muller.

About Laura Muller
Since the launch of DLM Marketing in 2006, Laura has built an impressive list of marketing achievements throughout her career and has had a wide range of experience in corporate environments including insurance, motor sport, hospitality and corporate services. She has specialised interest in creative digital marketing and digital design to ensure maximum market reach. Laura is always keen to completely understand her client’s needs and will create the best possible solution that will ensure maximum return on all marketing campaigns. Laura’s ability to get inside the mind of a business has seen her win contracts with some of the largest companies in Australia and that’s because her processes are strategic, highly organised and distinctly ‘outside-the-box’. Laura is a member of the Australian Marketing Institute and is an expert-vetted, Top1% freelancer with Upwork.

Eligibility Requirements

Please note that registering for this workshop is mandatory to ensure your spot and we encourage potential participants to review eligibility requirements before registering. Eligibility requirements include:

• businesses with under 20 Full-Time Equivalent (FTE) employees
• be a Queensland, Northern Territory or Western Australian-based business
• hold an active Australian Business Number (ABN)

This workshop is presented as part of the Digital Solutions Program.
Please note by continuing the registration process you acknowledge and agree your information will be shared with the Commonwealth Department of the Treasury and the Commonwealth Department of Industry, Science, and Resources for program evaluation and reporting purposes.