Central Hawke's Bay - Exploring our opportunities in Agritourism - Operation $200,000,000

This is the third in an ongoing series of workshops, running through CHB, Tararua and Wairarapa exploring our opportunities in agritourism. This workshop has a particular focus on product and experience development, building on your ideas and giving you some practical steps to further your business planning. 

This event is in Central Hawke's Bay, fittingly held at Mangarara Eco Lodge and facilitated by Debby van der Scheer from TRC tourism. https://trctourism.com/

TRC Tourism is a respected global leader in delivering solutions for tourism, recreation and conservation. They have earned this respect through successful delivery of more than 500 projects over the course of 20 years of business. The expert team has a reputation for honest, adaptable, resilient and creative yet practical approaches. Their strength lies in a commitment to achievable and sustainable tourism, and a philosophy of developing tourism solutions for good – good for people, good for places.

The AGENDA for the day is as follows

9:30	Arrival, tea and coffee
10:00	Welcome and introductions - Set the scene and recap of previous workshops
10:30	Session 1 - Current market information - Debby van der Scheer - TRC Tourism - Who are your potential customers and what do they seek? - Operation $200,000,000 – is it realistic?
11:00	Session 2 - What are the aspirations for agri-tourism in the region - Debby van der Scheer - TRC Tourism -What is unique? -Where are the opportunities? -What are the barriers and challenges ? This is an Interactive activity – building on inputs from previous workshops and your own business concepts.
11:45	Session 3 - Business Planning - Part 1 - Debby van der Scheer -TRC Tourism -What is your idea ? -What is your operating model - How will it be run ?
12:30	Lunch and networking
1:00	Session 3 - Business Planning - part 2 - Debby van der Scheer - TRC Tourism - What will your costs be versus potential revenue? - How will you reach your target market ? You will share your group/individual business plans to the group
2:00	Session 4 - Wrap up - Renee Hogg - Inside New Zealand -Decisions going forward - what path would you like to take? -Funding options -Some bigger picture considerations for us all to think about -Questions ?
2:30	Workshop close

Your facilitators for the day are:

Debby van der Scheer: Debby has worked in the tourism industry for more than 25 years with roles in regional tourism organisations, and product and business development for Tourism New Zealand in Europe, Asia, and the US. Debby has been a consultant specialising in sustainable tourism for the past 15 years, with projects including the development of business and feasibility plans, experience development, marketing, and destination management planning. https://trctourism.com/team/debby-van-der-scheer/

Renee Hogg: Renee is the owner of Inside New Zealand, a small rural consultancy bridging CHB and Wairarapa. The challenging times facing livestock farmers has been a catalyst for exploring diversification opportunities from an agri-consulting perspective. Agritourism can add a layer of revenue, lowering the overall risk to your business, while increasing your revenue. We need to look at how we fill the current revenue gap - can agritourism do that for you in the immediate future? www.insidenewzealand.co.nz

Single tickets are $280 and a double ticket is $350

Please give Renee a call if you have any queries or need any further information 0274392095

We are really looking forward to seeing you all and working with you on your plans and ideas :-)

Please book your tickets and we will see you soon !