The Middle Path: When Startups Have Huge Traction But Don't Become Unicorns

When people think of a startup they think of a company that dies before it really begins, or it explodes into a unicorn. But what we see a lot less, are startups that take the middle path. These are immense journeys, as hard-fought and beautiful as any unicorn, but without the glamorous pay-off at the end. And as a community, we should celebrate these stories more. It will be an eclectic mixture of party-horns, tissues and most importantly, note-pads.