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Get Found Globally with the Help of GenAI

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EPIC Christchurch (Enterprise Precinct and Innovation Campus)
Christchurch, New Zealand
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Tue, 15 Jul, 4:30pm - 6pm NZST

Event description

Come join us and learn how to get your brand showing up in GenAI search overviews.

Over the past 24 months, we’ve heard a lot about how AI-powered engines like ChatGPT, Perplexity, and Google’s Search Generative Experience (SGE) are going to reshape search.

But how will this actually impact how people find your brand in crowded global markets?

In this interactive workshop, you'll learn about ‘The Future of Being Found’, delivered by Atlas Digital's generative-engine optimisation experts. 

They'll break down down how marketers can stay visible in a world where search isn’t just search anymore.

If you're a tech CMO, marketing manager, or CEO, sign up to stay ahead of the curve.

Brand visibility is no longer about ranking on a page—it’s about being the source generative engines trust and cite.

That means how you create, structure, and distribute content needs to evolve—fast.

What to expect from this event:

  • A unique insight from Atlas Digital's team into the rapidly evolving world of generative search optimisation

  • A quickfire workshop where we run a live "mini audit" on generative AI discoverability of a local company

Run sheet:

4:30 - 5:15pm Interactive workshop held by Atlas Digital

5:15 - 6pm Networking over drinks & nibbles

Hosted by Atlas Digital's experts in GenAI search optimisation:

Alla Lvovich, Senior SEO Specialist & AI Expert 

Alla is a Senior SEO & AI Manager at Atlas Digital with 10 years of in-house and agency experience in digital marketing. She specializes in SEO, SEM, social media, and data analytics, driving business growth through innovative, data-driven strategies. Alla holds a Master's in Digital Marketing, focusing her research on AI's impact in the industry. This expertise has led to speaking engagements at international marketing conferences. As a thought leader, Alla leads AI in marketing masterclasses at the Marketing Association of New Zealand and teaches AI applications in digital marketing at NZIE New Zealand Institute of Education. Her unique blend of practical experience, academic research, and educational initiatives positions her at the forefront of AI and digital marketing integration.

Hanna Dorsch, Head of Organic

Hanna has led international SEO strategies & execution for over ten years with agencies like ReachLocal, Sprocket Digital, PH Digital, and now at Atlas Digital, working specifically with B2B SaaS. Her past clients include high growth companies like Sharesies, Smartly, SwipeOn, and Realtair. She's a specialist in high-growth organic search strategies that help startups and scale-ups in the SaaS sector achieve meaningful results by combining technical and content experience with a deep understanding of people and their stories. 

Who are Atlas Digital?

Atlas Digital is a SaaS marketing agency specialising in customer acquisition for B2B SaaS. As experts in digital acquisition, they've worked with more than 50 tech companies helping them to drive over 300,000 new customers, SQLs and MQLs from around the globe.

Learn more about Atlas at https://www.atlasdigital.nz/ 


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EPIC Christchurch (Enterprise Precinct and Innovation Campus)
Christchurch, New Zealand
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Hosted by Atlas Digital