Getting Started with SEO
Event description
Let’s face it, every business needs a website.
Whether it’s just a simple business overview, a lead generating machine or an online store, it’s important to understand the underlying purpose of your website.
Understanding this purpose, allows us to craft the ideal experience for website viewers and inspire them to take action; whether that’s online sales, new business opportunities or subscribers.
Local website designer Nic Sutherland from My Word Press Mate will lead us through some of the design considerations and best practices that can result in a high ranking position in the search engine results. This will include design Considerations that can make your website more engaging for viewers and those that can improve sale or conversion rates.
We’ll take a deeper look at responsive design for mobile devices, the power of good copy writing and page optimisation - these are all key factors that contribute to SEO (search engine optimisation) and higher positions in the search engine results.
Nic will also step us through his Website Self-Assessment Checklist that will help increase our understanding of our own websites and uncover improvement opportunities for the future.