Seminar #1: The “stupid” decisions guaranteed to kill your startup

Seminar #1, "A Brutally Honest Guide for Startups" 2026 Event Series

The “stupid” decisions guaranteed to kill your startup

Join us for this brutally honest, highly practical webinar built around real world case studies of founders who did everything they thought was right… and still walked away with scars, sunk costs, and very expensive lessons. This is your chance to learn from their stories so you don’t repeat the same errors.

Guess what? You’re not special. You are in the same situation as every innovator who came before you - including the 90% who didn’t make it.

We cut through the buzz and hype to focus on what actually matters: translating excitement into decisions that hold up in the real world.

We’re not promising you’ll be a unicorn by Tuesday. What we are promising is a clear eyed look at exactly how most startups fail, so you don’t have to repeat their mistakes.

About the presenter

Stephen Carroll is a 25-year startup veteran who has seen the good, the bad, and the very ugly of Innovation. Thousands of startups and innovation projects have crossed his desk, giving him a unique insight into the patterns that drive success and the pitfalls that lead to failure.

In this session, Stephen shares the common mistakes founders can avoid and the smart, grounded decisions that separate those who survive from those who don’t.