Kathryn McGarvey is a veteran marketer who runs NosyHQ, a strategic customer research agency, based in Ahuriri Napier, New Zealand. She spends her days interviewing people, digitally eavesdropping and generally engaged in wholesome snooping on behalf of her clients, to help them understand (and profit from) the why behind their customers' buys.
She’ll tell anyone who’ll listen that talking to your customers and using what they tell you in your marketing is a ridiculously easy way to get an edge on the competition and grow your business.
