Mission: Established in 2010, the Placer County Vintners Association (PCVA) is a 501(c)(6) non-profit trade association formed to promote the commercial wine industry in Placer County. Our members are commercial wineries. PCVA actively hosts and promotes a growing wine trail, “The Placer County Wine Trail,” partners with the local community for charitable events and causes and strives to promote a positive business environment for the growth and production of Placer County wines and wineries.