How many opps do I need? Understanding your B2B Sales Goals and Metrics

Hosted by Nimmity Zappert | Founder, Authentic Selling

You know you need to make sales calls, but how many are enough? How many opportunities do you need to be working, to hit the sales numbers you need? 

When you are starting out building your own business - these are the questions that can keep you up at night. Am I doing enough? Am I doing the right things? The good news - once you understand how the metrics of B2B sales work, you can get clarity on these numbers. Then things really start to hum.

If you are like me a founder and passionate about what you do - you want to get out there and build a big business! But if you are not sure how much of what you should be doing - this can lead to a lot of frantic activity. What we need is clarity - so we can focus our efforts to close big deals and build great businesses for positive impact. 

Join me for a 1-hour free webinar to learn how to set your sales goals, and get clarity on what level of activity you need to achieve them. 

What you’ll get from this Session

• How to set your sales goals
• How to set goals for the activity you need to hit your goals
• How to measure your progress
• Where to start and what to focus on first

About Authentic Selling

We’re here to take the B.S. out of selling B2B.

We make it easy for purpose-driven founders to get the skills and confidence they need to grow their business with B2B sales.

Selling isn’t about magic tricks or pushing people to do things they don’t want to do. Selling is helping customers to find the best solution for their needs.

We help the good ones to win – so we can reset the stereotype around how business is done, to one that sees a successful businessperson being someone who is strong, authentic and grounded – who delivers on what they promise and has a positive impact on the world.

About Nimmity Zappert

Before founding Authentic Selling, I worked for 25+ years in senior management in the software industry. 

I started out in Sydney Australia in the security software industry in channel sales & marketing management more than 20 years ago, then later moved to the UK for several years as Head of International Sales for a major software firm. During this time and the decade that followed, I worked in senior management roles in several software businesses, continuing on this path when I moved back to Australia.

Working across many regions and cultures, I found that many of the things I had been taught about how business and sales ‘should be done’ were very much coming from one business culture. Even 20 years ago, the sales ‘techniques’ that were being evangelised seemed old school. They were tacky and pushy, and so often they did not fit in the places and cultures I was selling into. They certainly did not make me feel good.

Out of necessity and the need to hit business metrics and sales targets, I learned how to sell and run businesses – without the tacky stuff. I taught myself how to sell with authenticity. I look forward to helping you to do the same.