How to make your communication inclusive and accessible

How to Make Your Communication Inclusive and Accessible

90-minute virtual course

In this course learn what it means to communicate inclusively with your potential and current employees, stakeholders and customers. You will also receive practical guidance on how to make communication and campaigns inclusive and accessible.

What to expect         

• Learn what we mean by inclusive communication and why is it important.
• Explore how inclusive communication benefits everyone.
• Learn practical tips and tools to help you develop communication that are inclusive and accessible.
• Explore real-world case studies.

Who should attend

Professionals working in employee communication, public relations and HR. Inclusion and diversity managers, marketing and brand managers.

Career Level

Generalist / Specialist, Strategic Advisor, Business Leader

Course outline

Topic 1: Inclusive Communication

• What we mean by inclusive communication
• Why inclusive communication is important
• How inclusive communication benefits everyone

Topic 2: Neuro-inclusive Communication

• Understanding neurodiversity
• How neurodiverse people experience communication
• How to make your communication neuro-inclusive

Topic 3: Accessibility

• The difference between inclusive and accessible communication
• How to make communication accessible

Topic 4: Inclusive Language

• What is inclusive language?
• The purpose of inclusive language
• Learn appropriate words to use for different communities

About the trainer
UK-based Ann-Marie Blake, FCIPR, ChartPR, is co-founder of True, a business that helps organisations build winning cultures by maximising their people's potential. She has over 25 years of experience in communication, working both in-house and as a consultant for major global corporations. Ann-Marie is a Fellow of the Chartered Institute for Public Relations (CIPR), a Chartered PR Practitioner and currently serves as Secretary/Treasurer on the International Executive Board of the International Association of Business Communicators (IABC). Ann-Marie is a founder member of the Public Relations and Communications Association (PRCA) Race & Ethnicity Equity Board (REEB), which exists to create proportional racial equity within the PR and communications industry.