humAIn Meetup - October

How do you use AI to tell a deeply human story, responsibly? Join MC&V for a behind-the-scenes look at Show Up with a Bandanna, exploring the journey from creative concept to execution, why animation and a hybrid human-AI workflow were chosen, and how creative, ethical and brand considerations shaped every decision. We’ll also discuss the public response, the challenges of introducing AI into purpose-led advertising, and what the industry can learn from the experience. Plus a practical overview of Australia’s upcoming privacy reforms and their implications for AI, from the data we feed into tools to the choices we give customers from Tim de Sousa, Sabirus Advisory, Taking place ahead of Bandanna Day, the meetup will also be an opportunity to support Canteen and raise funds for young people impacted by cancer.

AI and privacy: what’s fair and reasonable? What does responsible AI use look like when personal information is involved? Tim de Sousa, of governance and data advisory Sabirus Advisory, unpacks Australia’s upcoming privacy reforms and their implications for AI, from the data we feed into tools to the choices we give customers. A practical look at consent, transparency, and why businesses should start preparing now. Tim will be fielding questions, and it’s a great chance to start planning ahead for Dec 10 2026.

Conversational AI is becoming where people research, compare and decide what to buy. Roger Dunn, CCO, Thrad demos a live walkthrough of Thrad, the platform built for advertising in AI conversations. See how brands reach people at the moment they ask an AI what to buy, and how AI platforms turn conversations into revenue.