Identifying the best marketing software for your business

There are so many software applications you CAN implement to support your business growth.  However, to have a successful business, it’s important to have the right software for your business.  In this workshop we cover:

1. Assessing your business needs and objectives – identify the importance of conducting a thorough assessment of your business’s marketing needs, goals and budget constraints. 
2. Explore available marketing software options – consider the diverse range of marketing software available in the market, including email marketing platforms, social media management tools, content management systems, customer relationship management software, and marketing automation platforms.
3. Consider integration and scalability – choose the marketing software that integrates seamlessly technology stack and can scale with your business as it grows.
4. Evaluating ROI and User Experience – Explore how to evaluate the ROI and user experience of potential marketing software solutions.

By addressing these topics and conducting thorough research and evaluation, businesses can identify the best marketing software that aligns with their unique needs, objectives, and budget, enabling them to optimise your marketing efforts and drive growth effectively.

Hosted by Andrea Anderson.

Eligibility Requirements:

Please note that registering for this workshop is mandatory to ensure your spot and we encourage potential participants to review eligibility requirements before registering. Eligibility requirements include:

• businesses with under 20 Full-Time Equivalent (FTE) employees
• be a Queensland, Northern Territory or Western Australia-based business
• hold an active Australian Business Number (ABN)