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Inclusive marketing: Get 100% of your audience

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Event description

The Unlocking Accessibility Series: A four part workshop series supporting businesses to learn about the value of inclusion. 

WORKSHOP 4: 

Inclusive marketing: get 100% of your audience

Word of mouth is everything to a small business, especially in a post pandemic world. 

In this workshop learn how to use inclusive, accessible communication and marketing to engage 100% of your ideal audience without leaving 20% of the population behind.

This workshop will cover:

- Inclusive marketing and language 
- optimising your social media for accessibility 
- how to communicate your inclusion correctly



About the Series:

A four part workshop series supporting businesses to learn about the value of inclusion. 
No business can afford to turn away customers, but if you haven't optimised your business to include the 20% of Australian's who live with a disability it's possible that you're unknowingly losing a large segment of your market. 

In this series you’ll discover:
  1.  How to tap into the third largest economic power in the world by improving the access and inclusion of your service.
  2.  The keys areas to focus on to increase accessibility (without spending a fortune), using my proven system- 'Access & Inclusion Pathway To Purposeful Profit', so you can get more customers clicking that ‘Pay Now’ button and do good at the same time.
  3. The secret to standing out from the competition and get people talking about you for all the right reasons.
About The Speaker: 

Sarah O'Mara, Founder of Flare Access

Sarah O’Mara is an Access & Inclusion Consultant, Occupational Therapist and Founder of Flare Access with over a decade of experience in Australia and the United Kingdom. Sarah works with businesses to increase cash flow and become industry leaders by creating inclusive and accessible customer journeys using simple, low cost strategies.

Having worked with the likes of Scenic World, Bankwest Stadium, small businesses and events, Sarah has helped organisations establish themselves as leaders who make a profit while doing good. Sarah uses her signature system, ‘Access & Inclusion Pathway To Purposeful Profit’, to open doors to new and repeat customers and create inclusive cultures whilst increasing cash flow.



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