Instagram for Small Business Workshop

Specifically designed for small business owners, this fun 2 hour interactive workshop will be jam-packed with valuable information and nifty tips to build your confidence using Instagram. We will cover the fundamentals and the ways you can leverage this social media platform to drive engagement and increase awareness of your business. The workshop will be beginner friendly and Sam is excited to give you all her top tips to help you feel like you finally know what you're doing on Instagram.

Learning areas:

• Fundamentals of Instagram (beginner friendly!)

• Why Instagram is an important asset for businesses

• How to optimise your profile

• Content pillars & ideation

• How to use AI for content ideas

• Planning & scheduling content

• Building your brand & creating visual consistency

• Engaging your audience through interactive elements

• Tips for creating reels

• Reading audience insights & analytics

• Boosting posts & creating ads

About Sam from SPARK Media & Design: 

Sam is a local digital media & marketing specialist from Wagga Wagga. Graduating from Deakin University in 2022, Sam's expertise stretches across a range of digital & creative fields including graphic design, videography, marketing and social media strategy. As a small business owner herself, she knows how tricky it can be to maintain a digital presence, especially when the digital world feels like it's always evolving - which is exactly why Sam wanted to run this workshop! Sam aims for this workshop to be fun, interactive, informative, energising and inspiring!

This workshop is brought to you by Business Snowy Valleys with support from Snowy Valleys Council and is part of 2025 Small Business Month.

$0 for members of Business Snowy Valleys (join now here)

$30 for non members

Registration includes refreshments - featuring local produce from The Middle Cafe.