Introduction to neuromarketing and real life application
Event description
Why do some messages stick while others fall flat? Because they speak to the brain that decides.
In this eye-opening workshop, we’ll explore the psychology behind persuasion and the neuroscience of communication. You'll learn:
Why emotions drive most decisions — and how to speak to them
How to engage System 1 (the brain’s fast, intuitive side)
Why context matters more than content
How common biases like anchoring and loss aversion shape decisions
Why storytelling beats facts, every time
How the 7 Deadly Sins can inspire powerful emotional messaging
What makes communication resonate, not just convince
This is NeuroMarketing in action , perfect for marketers, entrepreneurs, public speakers, salespeople, job seekers, or anyone who wants to influence with more impact.
Whether you’re launching a brand, leading a team, or just want to communicate with more clarity and connection, this session will change how you think about thinking.
Tickets for good, not greed Humanitix dedicates 100% of profits from booking fees to charity