KiwiSaaS: How small teams can make content their secret weapon for breaking into the US market!

Cracking the US market can be daunting for lean Kiwi startups. This session with Rithum’s Cam Dufty, Jen Leaver and Experian’s Bethany Rasio, MBA, shows how content can help you break through the noise, build credibility with US customers/investors and drive pipeline without adding headcount or budget. Our marketing leaders who’ve taken startups from minute to mighty will share practical models you can apply today. This session is followed by an exclusive 10 minute Q&A for KiwiSaaS members.

What you’ll learn:

• How to build consistent brand signals and a voice that resonates globally

• Scaling output with AI, without sounding generic

• New ways to unearth compelling and proof-rich stories

• Using social platforms as both distribution engines and real-time research labs

• Measuring content impact tied to US market entry goals
  

Who should attend?

Founders, marketers and small teams looking to enter or expand in the US market.