Open House: Landor & Fitch: The power partnership: Why CMO's and CPO's have a common cause
Event description
The employer brand is dead. Organizations need a single, powerful brand – with one purpose, promise, and culture – for customers and employees alike.
Yet often these two audiences are treated in completely different ways and their leaders operating in silos.
Join us as we discuss how aligning Marketing and People functions around a single brand with common KPIs can unleash immense potential for businesses - unlocking powerful connections, great innovation, growth and of course, extraordinary transformation.
Speakers:
- David Redhill, ex CMO for Deloitte Consulting
- Ingrid Massey, CPO, CBRE | Pacific
- Jonathan Cummings, President, APAC, Landor & Fitch
This is an open house session. Open House sessions are open to all, however capacity is limited so guests will be seated on a first come, first serve basis. For an invite to this session contact Manuela Fachin, australia@landorandfitch.com
Tickets for good, not greed Humanitix dedicates 100% of profits from booking fees to charity