Personal branding for Linkedin

Learn how to strategically use your LinkedIn to drive business and grow your personal brand, without being on LinkedIn 24/7.

In this workshop, you will learn:

• Why a personal brand matters in 2026 (and why it is good for business)

• Profiles explained: Know what’s what and the content you need to focus on

• How to align your LinkedIn profile to your strategic business goals

• How to get connected with the customers, partners and people you need to grow

• How to increase your LinkedIn reach without spending all day on the platform
  

Presented by Stephanie Duthrie – Content Coach, Purple Pepper Creative

Stephanie Duthrie has worked for two decades across multiple industries. A copywriter and content coach, her 20+ year content obsession has led to working for business of all shapes and sizes – from big internationals to SMBs and start ups. From operations and sales to people and culture and marketing, Steph has written content for every area of business. She now uses her experience to help SMBs, start-ups and service providers write and communicate better.