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LULA Pathway: Create, Brand & Engage

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Description

Level up your club’s content and stand out on campus! Learn how to create professional, engaging and recognisable content in this series of online workshops – no design or video experience needed.

Whether you're promoting events, growing your community or building your personal leadership brand, you’ll learn how to create content that actually connects.

Why attend?

  • Build practical skills you can apply immediately

  • Strengthen your club’s visibility and engagement

  • Work smarter, not harder

  • Learn alongside other student leaders facing the same challenges

Lineup

  • Rebecca Flint

    Rebecca Flint

    Rebecca Flint is a Canva Verified Expert, brand designer and Canva specialist with 25+ years’ experience helping businesses, teams and creators make professional, on-brand content with confidence. As one of only two Canva Verified Experts in Australia, Rebecca has worked with brands including Canva, Xero, Audi, and Club Med. She specialises in turning brand strategy into practical Canva systems, templates and workflows that make great design easier for everyone.

Agenda

  • 10:00 pm - 11:00 pm

    Building Your Club’s Brand

    Turn your club into a recognisable brand. 🗓️ Tuesday 11 August 🕛 12pm - 1pm 💻 Online workshop This session will help you create polished, consistent content using Canva. You’ll learn how to move beyond generic templates and build a strong visual identity your audience remembers. What you’ll learn: Define a recognisable brand for your club using simple design principles Harness Canva to create consistent, polished visuals Design cohesive content across socials, events and other promotions

  • 10:00 pm - 11:00 pm

    Create Content That Gets Noticed: Reels, TikToks & Canva AI

    Create content that captures attention fast. 🗓️ Tuesday 25th August 🕛 12pm - 1pm 💻 Online workshop This session focuses on making simple, engaging short-form videos for platforms like Instagram Reels and TikTok. Plus, learn how to use Canva’s AI tools to speed up your workflow without losing creativity. What you’ll learn: Create engaging Reels and TikTok-style content for your club Use Canva video and AI tools to work faster, not harder Create a strategy to keep your club’s content on brand

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