Masterclass | Media/Social Media |March 2023

Join this online program to INSPIRE + EQUIP more women to run for public office in Australia

Cost: $45 + GST

The Women for Election online Masterclass Series is a highly practical non-partisan program that provides women with knowledge on key topics relating to how to campaign at all levels of government. These events provide a detailed look from industry or topic experts to assist you in building your confidence and understanding.

This session will run for 90 minutes from 6:30pm AEDT. You will need: a computer, access to reliable wifi, a headset and a ‘get elected’ attitude.

Secure your spot now… limited to only 50 people. 

Please note your zoom link will be sent 2 hours before the event and that this event will not be recorded.

About this Masterclass: Media/ Social Media

For as long as our EQUIP and INSPIRE sessions have run, our alumni have expressed interest in  knowing “MORE” about fronting the media, sharing their campaign message and advocating for their community using traditional media platforms. 

That is why Women For Election joined forces with journalist Charlotte Mortlock and social media expert Roger Christie who will both share tips, advice and inside industry knowledge about how traditional and social media functions.

Charlotte will provide practical tips and help attendees gain a unique insight into how to present in front of traditional media. Whether it’s radio or a TV interview, this masterclass will  prepare you on how to liaise with journalists as a political candidate and get your message across succinctly while also controlling your voice and body language – even in adversarial environments.

Without a doubt, social media and political campaigning have become inseparable, with many constituents using social media to stay in touch with political discourse. Being able to expand your message and audience through social media as well as stay in touch with voters and public opinion is so important in today’s modern-day debate arena. Roger will guide participants on how to use social media effectively as a political candidate.

Meet our speakers:

Roger Christie

Roger Christie is Founder & Managing Director of digital reputation advisory firm Propel – a multi award-winning firm that helps leaders protect and enhance their digital reputation.
 
For over fifteen years, Roger has helped executives, boards and operational teams use social media to communicate strategy, attract talent, engage staff, access growth opportunities and manage risk.
 
Roger has worked with a range of clients across the ASX100, over 30 federal and state government agencies, and with key industry bodies such as the Australian Institute of Company Directors. Roger runs the Government Digital Leaders Network and hosts the Your Digital Reputation podcast.

Charlotte Mortlock

Charlotte has over twelve years of experience in the media industry, which ahs given her a deep understanding of communication, strategy, stakeholder management, content creation and story telling.

Charlotte is known for breaking the mould, critical thinking and motivating those around her.  She is keenly focused on women’s issues, people development, relationships, social justice and robust conversations. 

Charlotte has  worked as a journalist in Sydney, New York and rural Australia and has a demonstrated interest in current, political and community affairs. Charlotte has experience in TV, radio, print, and podcasts. She is passionate about having more women represented in all levels of parliament.