Monetising Innovation - Online workshop | Wednesday, 12 May 2021
Event description
Monetising Innovation - Online workshop
Wednesday 12 May 2021, 10:00am - 11:30am
This workshop is recommended for anyone looking to invest in innovation, build products or create new revenue streams.
This session delves into commercialisation pitfalls and how to prevent failing at innovation. You’ll also learn the nine-step process to monetising innovation to help you find product-market-pricing fit.
The session will kick off with a 50-minute presentation, followed by a 40-minute Q&A session for you to ask questions specific to your products and innovations.
Cost: Free
Presenter Bio:
Jason Carley, Partner in Simon-Kucher & Partners’ Sydney office.
Prior to establishing the Sydney office in 2011, Jason led client engagements in Simon-Kucher’s London and Boston offices. Simon-Kucher is the world’s leading pricing advisory.
Jason has been with the firm for 14 years, has consulting experience across a broad range of sectors, and has supported many software and technology companies with their go-to-market, monetisation and portfolio design strategies. Jason has conducted projects across Europe, USA and Asia, as well as in Australia and New Zealand. He has extensive expertise across pricing, sales and commercial strategy.
He holds a Master’s degree in Engineering Design (MEng Hons) from the University of Bristol (UK). He is a visiting lecturer on Pricing and Revenue Management for a number of industry groups and universities, and has had multiple articles published on these topics