Planning Realistic Content for Your Business | Webinar | Beginner

Most social media advice is written for people who enjoy social media. Post daily. Make Reels. Be everywhere. If you hate the process, that plan doesn't fail because you lack discipline. It fails because nobody sticks with something they dread.

This 90-minute workshop builds the other plan: one to three posts a week, no video, AI and Canva doing the heavy lifting, one batching session a month.

You'll learn:

• Why posting more has steeply diminishing returns

• Why no platform has ever published a penalty for going quiet

• Where AI helps, and where it measurably costs you engagement

• The fifteen minutes a week that beats writing another post

• Six popular guru sayings that fall apart under scrutiny

For Australian small business owners doing their own marketing in the gaps. You'll leave with two chosen channels, a realistic cadence, and a monthly session booked in your calendar.

This webinar is hosted by Dante St James from Clickstarter Education in partnership with BUSY Business for the Australian Government's Digital Solutions program. You can find out more about the program here.