Recording of Webinar: Mastering Your Marketing Plan

Where: Online

CPE: 1.5 CPE points

Webinar Recording: Webinar recordings can be watched at any time.

Mastering Your Marketing Plan with Cassandra Duffill

Most practitioners are told to “just post more on social media”, but that actually isn't a marketing plan. If you’re tired of guessing what to do next, and wish that client flow was consistent and easy, this webinar is for you.  Together we will walk through a simple, strategic and easy to implement marketing plan that fits your life, your values and your practice.

In this session you will:

• Learn how to create content that speaks to your ideal clients so they finally take notice

• Understand how to select the right marketing channels and frequency for your practice

• Map a focused marketing plan that feels doable, so you can forget the overwhelm for good

• Plan consistent content that creates a flow of leads, enquiries and bookings

• Turn your plan into simple weekly actions that keep you in flow, even when you're busy

This webinar is for natural health practitioners who want grounded, ethical and sustainable marketing, without hype or hard‑sell tactics.  You'll leave the session with clarity, focus, and a clear marketing plan you can execute reliably to grow your practice.

Presenter: Cassandra Duffill

Cassandra (Cass) Duffill is a degree‑qualified marketing and business strategist and qualified practicing naturopath. She has worked with major brands including McDonald’s, Vodafone, Sony Films and Melbourne Airport, and now brings that strategic experience to natural health practitioners through her mentoring, programs, membership and supportive online free community.

Cass is known for her practical, honest teaching style and her ability to turn marketing and business building into clear, simple steps practitioners can follow with ease.  She is also a current member of the ATMS Board, holding additional roles as Treasurer and Chair of Marketing.