Skills Seminar: Creative Action Design

Campaigns that have impact are made up of a series of actions that capture attention, tell a compelling story, and build unstoppable momentum.

From demonstrators marching backwards to get around anti-protest laws in 1909, to Extinction Rebellion building a four-metre high burning koala puppet in 2021, Australians have long used creativity and art in the pursuit of social change.

Creative activism makes the most of one of the few resources social movements have in abundance: the ability to come up with imaginative means to challenge, resist and solve social problems.

Done well, it can make advocacy more powerful, engaging and enjoyable.

But creativity alone isn’t enough. Effective campaign tactics are strategic. They seize moments of political opportunity, bring more people into the campaign, tell a bigger story of change and put meaningful pressure on those with the powerholders to act.

In this Skills Seminar, we'll explore how both creativity and strategy come together to turn people power into impact. You will leave the session with fresh perspectives, bright ideas and practical tools to design actions that engage people, build momentum and help win social change.

LEARNING OUTCOMES

This session will:

• Introduce important concepts including action logic, dilemma demonstrations, and noncooperation.

• Share inspiring examples of art, song, characters, stunts and spectacles from progressive history and recent happenings.

• Provide an opportunity to practice tools for designing, choosing and evaluating campaign tactics.

DATE AND TIME

The webinar will take place on Monday, 19 October – 1:00PM to 3:00PM AEDT via Zoom.

COST

This webinar will be a paid session offered at a tiered rate based on organisational size and capacity.

• $25+GST: Small Nonprofit | Individual – For nonprofits with an annual revenue of less than $500K.

• $50+GST: Regular Nonprofit – For nonprofits with an annual revenue between $500K and $3 million.

• $75+GST: Large Nonprofit – For nonprofits with an annual revenue of more than $3 million

• $100+GST: Full Price – For government, political offices, social enterprises, b-corps and businesses servicing the non-profit sector.

The webinar is offered at no cost to First Nations people, people with disability, people of colour, refugees and people with lived experience seeking asylum and unwaged activists.

ACCESSIBILITY

The session will be run entirely online via Zoom. Please outline any access needs during registration and to enquire about how we can help you participate in the training, please contact us at info@australianprogress.org.au.

Other Information

More on accessibility | Code of Conduct | Cancellation Policy