Branding & Beers, Product & Prosecco

Start-Ups! We've got a casual talk about product strategy and branding when it comes to getting your killer-app, unicorn, AirBnB for Uber idea off the ground.

Two talks from two legends about how to make your business make sense.

Why you need a Product Strategy AKA why build, what to build, how to build without mortgaging your house.
What the fck is Brand AKA not just a logo, you dummy.

Elle Xuereb (for obvious reasons Elle "Something") hails from a decade of digital agencies and Australia's tech "darling" Atlassian and is far better looking than co-speaker Jye Smith who will tell you why colour psychology is nonsense, but fonts can make you a million dollars.

Super chill, we'll even buy you a few jugs for best heckle. Just trying to ignite the Redfern business scene (it's business time, baby).