Storytelling Through Social Media: Facebook and LinkedIn

Sharing your museum or gallery’s story to social media can activate visitors, entice new audiences and enrich your community, but it takes more than just a few posts to translate into an online profile. In this workshop, we’ll focus on curating content for Facebook and LinkedIn. How can you get the most out of these platforms to build support for your institution?

Presented by Vanessa Low

Vanessa has a Bachelor of Art Theory (Hons I) and Certificate IV in Graphic Design, and is passionate about digital storytelling. Vanessa has previously worked with museum collections and archives in her role as Divisional Coordinator (Engagement, Exhibitions & Cultural Connection) at the Australian Museum, and as the Communications Coordinator at Museums & Galleries of NSW. Vanessa’s background in photography and writing lends itself to social media; she has experience with Instagram, Facebook, LinkedIn, Youtube and TikTok. Vanessa currently works at the marketing agency Heads & Tales as the Digital Content Creator, helping brands curate their stories for online audiences.

Let’s Get Digital is proudly supported by the NSW Government though Create NSW as part of Arts Restart