Substack Starter Challenge | Webinar | Beginner

Social media rents you an audience. A newsletter lets you own it.

The Substack Starter Challenge is a five-week live cohort for business owners, coaches, consultants and local experts who have something worth saying and want a dependable way to reach the people who need to hear it.

Over five Monday evenings, you will set up your Substack publication, write and publish your first posts, attract your first subscribers and build a publishing rhythm you can sustain well into the new year.

This is a challenge format. Each week you receive a clear task, an interactive guide showing exactly how to complete it, and a week to get it done. The following Monday, the group checks in, shares results and gets direct feedback before taking on the next challenge.

By the final session you will have a live publication, posts in your subscribers’ inboxes and a full queue scheduled across the Christmas and January break.

What happens each week

• Week 1, Monday 16 November: Set up your publication and make a strong first impression

• Week 2, Monday 23 November: Write and publish your first post

• Week 3, Monday 30 November: Grow your list using Substack’s own tools

• Week 4, Monday 7 December: Build a publishing rhythm that fits around running a business

• Week 5, Monday 14 December: Read your numbers and explore turning readers into revenue

Session times
7pm QLD / 6.30pm NT / 5pm WA

What you will walk away with

• A live Substack publication with a polished About page and welcome email

• At least two published posts

• Your first subscribers, including support from fellow cohort members

• Four posts scheduled to run over the holiday period

• A 90-day plan for growing your newsletter

• Interactive step-by-step guides for every stage, yours to keep

Who this is for
Small business owners and professionals who want a direct line to customers and clients. No website, technical skills or existing list required. You need a laptop, an email address and an hour or two each week to complete the challenge.

Before you register, please read
Places are deliberately limited so every participant receives feedback on their work. Because each session builds on the one before, you must commit to attending all five live sessions. Sessions will not be recorded. Interactive guides are provided for each step so you can complete the weekly challenge in your own time.

If you can make all five Mondays and are ready to do the work between them, reserve your place now.

This workshop is hosted by Dante St James from Clickstarter Education in partnership with BUSY Business for the Australian Government's Digital Solutions program. You can find out more about the program here.