The Flux B2B Growth Webinar Aug 6

You've built something real. Revenue is coming in, the team is capable, and by most measures the business is performing. But there are niggles. Things that should be working better than they are. Questions you keep coming back to without a clean answer. Michael Friedberg and Ray Stanion have spent decades working inside B2B businesses — from IBM to fast-moving NZ growth companies. In that time they've seen the same pattern play out repeatedly: the presenting problem is rarely the actual problem. This session is a chance to step back, hear what good looks like from the outside, and start asking better questions about your own business. 35 minutes of real observations from inside complex NZ B2B businesses, followed by 15 minutes of open Q&A. Open to leaders anywhere in New Zealand.

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THIS IS WORTH YOUR TIME IF...

— You've made a senior hire and the needle still hasn't moved

— Sales is off target and more activity isn't fixing it

— Your teams are busy but no one owns the whole system

— Growth is costing more than it used to, for less return

— You have real ambition and want to build it on something solid

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YOUR FACILITATORS

Michael Friedberg — Co-founder & CEO, FluxB2B

35+ years across IBM, high-growth tech, and fractional executive roles — contributing to more than $500m in client growth. Sees how strategy, positioning, structure, and sequencing connect. Helps leadership teams move with confidence and pace.

Ray Stanion — B2B Sales Specialist, FluxB2B

35+ years fixing sales engines in B2B product, services, and technology businesses — from IBM to fast-moving NZ growth companies. Gets under the skin of what's really happening in the pipeline, and works alongside leaders to reset how things run.

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Thursday 6 August 2026, 12:30 — 1:20pm NZ time

Questions? hello@fluxb2b.nz