Many emerging artists face common struggles when starting out - knowing how to effectively release music, creating consistent and authentic content, and feeling like no one is listening to their songs.

They often wonder: How do I find my audience? How do I get more listeners on Spotify? Is it even possible to promote my music without constantly marketing myself?

In this workshop, you’ll learn how to overcome these challenges and unlock the strategies that successful artists use to grow their careers. You’ll discover how to plan and execute a strategic release, amplify your exposure, and build momentum toward long-term success in the music industry.

By the end of this session, you’ll have actionable tools and insights that will help you:

Effectively release your music and make it stand out in a crowded market
Build a loyal audience and engage with fans who love your sound
Maximise your presence on Spotify and other platforms to gain visibility
Create authentic content that resonates with your audience without feeling like you’re “selling” yourself

Don’t let confusion or overwhelm hold you back. Let’s turn your passion for music into a sustainable career. Sign up today and take the first step toward getting your music heard!

This is a live session held on Zoom and will be recorded for those who cannot attend live. A playback will be made available for attendees to watch back for a limited time (48 hours). Replay will be sent to registered attendees the following day.

NOTE: This workshop is 8pm Brisbane time (AEST) which does not follow daylight savings for our friends on the Australian East Coast. This time also works perfectly for our friends in the UK, Europe, Asia etc. Sorry America, it's not a great timezone match. But please sign up so you can receive a link to watch the replay. Please check your timezone here: https://www.timeanddate.com/worldclock/converter.html?iso=20201130T080000&p1=47&p2=136

About the Facilitator:

This workshop will be facilitated by I Heart Songwriting Club founder, educator and award-winning songwriter Francesca de Valence.

Previous workshop participants have said:

"Late last year, we set out to re-boot our recording career after a break to raise our child and work in community music. The IHSC Music Marketing workshop gave us the gentle kick-start we needed. Down-to-earth, honest, realistic, practical and very helpful. It sparked questions and ideas that helped us to shape our path and direct our energies in effective ways. Thank you to Francesca and I Heart Songwriting for offering this valuable service to the music-creating community." Cath Mundy OAM & Jay Turner OAM (Mundy-Turner)

"I came to this workshop dreading self-promotion and the grossness of “the industry”. I left excited and motivated, with realistic, individualized goals I had set myself, and a clear, structured process I could follow which dissolved the overwhelm and made sure I focused my limited time and money on what will make the biggest impact. I am now three weeks away from releasing a single and feel clear and confident about what I am trying to achieve and how I will do so." - Previous Workshop Participant

The Music Marketing Playbook: Grow Your Audience & Gain More Streams Online Music Marketing Workshop - May 20

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