The Swank Summer Series: Corporate Event Planning for EAs

The Swank Summer Series: Corporate Event Planning for EAs is a casual, informative workshop designed specifically for Executive Assistants who find themselves tasked with planning corporate events on top of their day-to-day responsibilities. Hosted by Kristin Healy, Owner and Creative Director of Swank Events Boston, in collaboration with Sarah Hawkins, Founder of AccessPoint Collective, this series will focus on various event-related topics. The format will be a short presentation highlighting essential tips, tricks, and resources to help you feel confident and prepared when organizing company events, followed by an informal networking hour where you can ask questions, connect with other EAs, and learn more about how Swank Events Boston can support you throughout the entire planning process. Whether you’re managing your first event or looking to polish your skills, this is a welcoming space to learn, connect, and feel empowered. Come meet our team, enjoy some light refreshments, and see how we can help take the stress out of corporate event planning—so you can focus on what you do best.

Your Event Planning Toolkit: Session Breakdown

AUGUST 28: EVENT EXECUTION & ROS

A day-of timeline, or Run of Show, is key to a smooth, coordinated event. It details every step—from setup to guest arrival—keeping vendors and staff aligned, minimizing confusion, and ensuring everything runs on schedule.

1. Understand the Purpose of a Day-of Timeline
   Recognize how a detailed timeline contributes to a smooth, well-coordinated event by outlining all key activities and responsibilities.

2. Map Out Critical Event Information
   Learn how to schedule and organize key logistical elements such as load-in, setup, tech checks, event execution, and breakdown.

3. Enhance Coordination and Ensure Everyone is on the Same Page
   A well-structured timeline ensures all team members and vendors are aligned on responsibilities and timing, promoting smooth coordination and reducing miscommunication.

4. Prevent Delays and On-Site Issues
   Creating a timeline and laying out all of the event details helps to identify potential issues and risks in advance to minimize confusion, avoid delays, and ensure a seamless experience for all involved.

A comprehensive, detailed day-of timeline is the key tool for keeping everyone informed, organized, and aligned to ensure successful event execution.

In Collaboration with: