The Virtual You: Online Author profiles with Michelle Barraclough

Creating an online presence can be daunting, especially if you're not yet published. Even if you already have an author website, it can be difficult to know whether you've ticked all the boxes to make it as effective and functional as possible. In this workshop, Michelle Barraclough will give you practical tips on how to get started, your website structure, how to create your brand (colours, fonts, images, all the fun stuff!), what to include on each page (even if you're not yet published), ideas for blogging and newsletters, SEO basics and tips for choosing a domain name. You'll come away with a solid plan for your online presence and a few handy resources. 

PRESENTER BIO

Michelle Barraclough is a marketing professional of 30 years and an experienced website designer specialising in author websites. She has helped numerous writers create their online presence with fresh, modern, functional websites designed in Squarespace. As a novelist, festival facilitator and podcaster in the writing space, Michelle understands the publishing industry and what a writer's website really needs. She also presents three courses for the Australian Writing Centre - Your Author Website, Plain English Business Writing, and Workplace Writing.

Writing WA Financial Member ticket price applies to Writing WA Corporate Members, Literati Members and Associate Members. Tickets purchased in this category will undergo a verification process. If you are not a financial member and would like to join, you can sign up here: https://www.writingwa.org/join/