Trust-Based Selling: The Single Most Important Breakthrough to Unlocking Your Sales Growth
Description
Trust-Based Selling: The Single Most Important Breakthrough to Unlocking Your Sales Growth
Wednesday 11 November 2026 | 6.00pm – 8.00pm
Gordon Golf Club, 2 Lynn Ridge Ave, Gordon
Presenter: Ari Galper
What if your sales problem isn't a lack of leads – but a lack of trust?
Many businesses respond to slow sales growth by trying to generate more leads. But if qualified prospects are delaying decisions, saying “I’ll think about it”, disappearing after meetings or requiring constant follow-up, adding more prospects to the top of the funnel may not solve the real problem.
Join internationally recognised sales expert Ari Galper for a practical and thought-provoking presentation on Trust-Based Selling – and why trust has become one of the most important factors in converting qualified prospects into clients.
Drawing on more than two decades working with thousands of organisations, Ari will show how traditional selling behaviours can unintentionally create resistance and how changing the conversation can dramatically improve conversion.
About the Event
Ari will introduce his “One Call Sale” system and provide a practical roadmap for applying trust-based selling within your own business.
You’ll discover:
How to stop giving away free consulting and chasing prospects who never call back
Why prospects can make an almost instantaneous decision about whether they trust you – before your credentials or experience really matter
How to stop being the “pharmacist” who simply provides solutions and start being the “doctor” who properly diagnoses the problem
How to uncover what is really happening inside your sales conversations
How greater trust can reduce follow-up, shorten lengthy sales cycles and improve conversion
The principles behind creating one honest, trust-based conversation that can lead directly to a decision
If your business operates on lower-volume, higher-value sales, involves multiple meetings before a decision is made, or regularly finds itself chasing prospective clients, this session will challenge the way you think about sales.
About Ari Galper
Ari Galper is recognised internationally as a leading authority on trust-based selling. He is the author of seven best-selling books and his ideas have been featured in publications including Forbes, Fast Company and CEO Magazine.
For more than two decades, Ari has worked with businesses and organisations to rethink traditional sales approaches and build sales conversations around trust rather than pressure.
His central message is simple: if you are constantly following up, chasing prospects and giving away advice without getting a decision, the problem may not be your leads. It may be the way the sales conversation is taking place. Visit www.arigalper.com
Connect and Grow Your Network
As with all Ku-ring-gai Chamber events, the evening is also an opportunity to meet fellow members, business owners and professionals from across the local community.
Come along, make new connections and enjoy an informative evening at Gordon Golf Club.
Event Details
Date: Wednesday 11 November 2026
Time: 6.00pm – 8.00pm
Venue: Gordon Golf Club, 2 Lynn Ridge Ave, Gordon
Presenter: Ari Galper
Presented by Ku-ring-gai Chamber of Commerce
Bookings are essential.
Tickets for good, not greed Humanitix dedicates 100% of profits from booking fees to charity





