Healthy Skin & Better Swimming

Name: Healthy Skin & Better Swimming
Start: 2026-09-21T21:00:00-0400
End: 2026-09-21T22:00:00-0400

Mon, 21 Sep, 9pm - 10pm EDT

Online Event

ASSA – Australian Swim Schools Association

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Description

A swim school teaches more than just technique — it helps build a lasting relationship with swimming and aquatic activities. By extending care beyond the swim, schools and families can help make every lesson feel more comfortable, manageable and complete.

This webinar provides some important insights from a scientific perspective about the impacts of water on skin, and the benefits of a complete skincare routine for swimmers.

Four key takeaways:

The swimming experience extends beyond the lesson. Skin comfort, hair manageability and the change-room or home routine can influence how families remember swimming.
Small discomforts can affect the overall participation experience. A more comfortable and manageable post-swim routine may help swimmers and families maintain positive associations with lessons.
Purpose designed skincare routines, such as MBc SwimVive 360 provides a structured swimmer-care system. Its preparation, wash and post-swim framework makes skincare education easier for staff and families to understand and follow.
Swimmer care can create value for the school. Education, starter kits, reception retail and member support can help differentiate the customer experience and create potential commercial opportunities.

Presenter

George Thouas, BSc, MRepSc, PhD. | Head of Research & Innovation, Max Biocare Pty Ltd.

Dr George Thouas leads the development of skincare, health supplements and nutritional products at Max Biocare. He brings nearly two decades of previous academic, medical and biotechnology research experience, supported by an extensive scientific publication record. At Max Biocare, his work spans topical formulation, dermatological safety, and product validation across children, teenagers and adults. His team's evaluation of products for frequent pool and seawater exposure—with a focus on skin comfort, cleansing, barrier support and hair manageability—helped shape the MBc SwimVive 360™️ platform: a practical, evidence-led system designed to support families, and help swim businesses deliver a more complete swimmer-care experience.