USA Market Intelligence for Exporters

The United States of America's GDP is forecast to increase by about 6.4% (year-on-year) in 2021 in the post-pandemic economic recovery. Australia's food and beverage sector has an excellent reputation for quality among US consumers, especially when it comes to packaged food, organic products and speciality foods. Australian food & agribusinesses are well placed to meet the USA's growing demand for quality food, but developing a successful US market entry strategy is not straightforward. Join us as we share detailed insights on the USA market and tips on how you can establish a sustainable export business. The topics to be covered during this online forum include:

• Economic overview
• Demographic overview
• Consumer trends
• Channel trends
• Category trends
• Competitor overview
• Expert In-Market Panel Discussion

The online forum will be delivered by Najib Lawand, Founding Director, Export Connect, who brings over 25 years’ expertise in food & agribusiness export and first-hand exporting experience and connections in export markets.

The online forum will feature a panel discussion to provide in-market context and includes industry experts Donna L. George, President, DL George Consulting, Greg Seminara, Founder of Export Solutions and Brian Carnahan, Senior Trade Director, Global Victoria - San Francisco.

Food & Fibre Gippsland welcomes all food & agri-businesses to attend as part of its SME Export Support Programme.