Work Smarter. Practical AI Skills for Marketing, Communications & Engagement.

AI won’t replace your job -  but someone who knows how to use it will.

In the next five years, experts believe that 80% of jobs will be impacted by AI - and professional services like marketing, communications and engagement will be disproportionately affected.

Being AI literate is now an essential skill for the future - because impacted doesn't mean replaced.

Whether you’re an AI beginner or you’re a regular dabbler, this two hour in-person workshop will show you exactly how to make sure you are working with AI, not against it.  

You’ll learn:

✅ Where are we heading - what is the future of AI and how will it impact our industry?
✅ The right AI tools for your role; from content creation to strategy to research and people management (and which ones to avoid)
✅ How to use AI critically, and understand the risks, red flags and ethics
✅ How to train AI to sound like you; so it reflects your brand, not generic outputs
✅ Step-by-step ways to save hours a week without cutting corners
✅ Why early adopters are getting ahead fast, and how to future-proof your skills.

This workshop is built for:

• Regional marketing, communications and engagement professionals who want to retain value in our changing industry
• AI curious professionals
• Anyone who's been avoiding AI, and wants real, practical ways to use AI to improve marketing, communications and engagement right now.

You’ll walk away with:

• A practical understanding of AI, how it works and where it's going
• A toolkit of recommended AI tools tailored to your needs
• Clear workflows you can apply the next day
• Confidence to use AI without risking your brand, credibility or ethics
• No tech jargon. No hype. Just proven ways to improve your work, stay relevant, and get ahead.

About Lizi Guest (your workshop facilitator).

I’m the founder of Little & Loud, an award-winning public relations and communications agency that’s worked with more than a hundred organisations - from local councils and government agencies to fast-growing businesses and national brands. I’ve spent my career helping teams work smarter, amplify their messages, and navigate the constant changes in marketing and communications. I’ve been working hands-on with AI tools in real-world settings, working out what actually works and applying these lessons across my broad client base. My focus is on making AI accessible, ethical, and practical for people who don’t have time to waste -  because I believe tech should make your job easier, not harder.