Q-SEED is an innovative solution, calling for multiple organisations, across government, industry, and the community sector to focus on the region, rather than their individual part in the eco-system. This requires a common understanding of the regional challenges from other perspectives and a mutual agreement on how to solve it.

Q-SEED applies place-based principles and a collaborative impact model to create systemic change and remove structural barriers to support businesses across sectors and sizes to keep spend within Townsville and create more jobs. Providing expert supply chain experience to map the local supply chain to understand opportunities for local businesses and workforces ensures the model harnesses real opportunity for local business and the current and future workforce of Townsville.