AABC's Social Media and the Economics of Influence

In today's digital age, the impact of social media and influencers on businesses is undeniable. Are you curious about how influencers can transform industries and drive growth for businesses? Join the AABC this month, as we delve deep into the world of "Social Media and the Economics of Influence."

Key Topics:

• Explore the evolving landscape of social media influencers and their impact on various industries.
• Learn strategies to harness the power of influencers to boost brand awareness, engagement, and ROI.
• Gain insights into successful influencer marketing campaigns and their measurable outcomes.

Engage with panel experts, who have mastered the art of leveraging influence online and gain actionable takeaways to enhance your brand's presence and profitability through influencer partnerships. 

Whether you're a seasoned marketer, business owner, or aspiring influencer, this event is your gateway to understanding and maximising the economics of influence in today's competitive market.

Meet Our Panel:

Chantel Rahme 
From international events to local television and celebrity presence, HD Airbrush Makeup Artist, Senior makeup educator & founder of CR Luxury Cosmetics, Chantel Rahme, is an expert in her field, with 23 years of experience with over six awards for best makeup artist, runner up for Entrepreneur of the Year 2023 & published in over 15 magazines & Artist director for Mercedes Benz Fashion Week.

VeronicaB_ 
Veronica B, a comedy and lifestyle creator with almost 1 million followers across her social platforms. She is commonly known for her relatable skits, restaurant reviews and travel vlogs. Her alternate persona “Your Aunty Salma” is a crowd favourite, with a fanbase of over 170k followers in under 8 months. During the pandemic, VeronicaB_ rose to fame and is now making a living off her comedy videos. She is a young entrepreneur and content creator who is currently helping new and upcoming influencers enter the industry.

Steven Khalil
Steven Khalil is recognised as one of Australia’s leading designers who specialises in red carpets and bridal gowns. His designs are renowned for their elegance and beauty, combining classical elements of bygone eras with a contemporary edge. Reviving elements of a classical era of European couture, Steven has developed an approach that is tailored to each individual.