Kick off the 2026 Association for Consumer Research Conference with a visit to Mindworks, a one-of-kind behavioral science lab and discovery center just steps from the conference hotel!

Meet fellow conference attendees, enjoy complimentary drinks and light bites, and learn about this innovative approach to data collection. Join us for some or all of the festivities.

Space is limited and registration is required, so please RSVP now to secure your spot. This event is open to ACR attendees and their guests.

About Mindworks

Mindworks is the world's first and only behavioral science discovery center and working lab operated by the Roman Family Center for Decision Research at the University of Chicago Booth School of Business. Free and open to the public, Mindworks features 8 interactive exhibits on foundational concepts in behavioral science like goal-setting, biases, and regrets and engages the public in new scientific research.

Questions? Please contact Amy Boonstra at Amy.Boonstra@chicagobooth.edu.

Contact the host of ACR Reception at Mindworks

There were 0 errors found in the information you submitted: